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MITSUBISHI ELECTRIC ANNOUNCES ITS XD300U COLOURVIEW™ PROJECTOR WITH LONG-LIFE LAMP FOR HOME AND BUSINESS USE

High Brightness, High Contrast Ratio, Low Cost of Ownership

WELLINGTON, January 15, 2003 - Mitsubishi Electric, maker of award-winning, high-quality presentation and display products, today announced the arrival of its XD300U ColourView DLP™ projector designed for home entertainment and professional presentations. Known for its superb colour reproduction technology, Mitsubishi Electric's XD300U ColourView provides 2100 ANSI lumens and weighs 3kgs. It offers a remarkable 2000:1 contrast ratio-colours are rich, whites are brilliant, and blacks are extremely dark-a critical consideration for home theater enthusiasts and professional presenters.

"A high contrast ratio means that shadows and darker scenes are rich in texture, not lost in a fuzzy, indistinct wash," said Julian Lefebvre, professional visual display specialist for BDT Ltd, distributors of Mitsubishi Electric in NZ. "It's particularly important in movies that are famous for atmosphere, such as film noir. When projected through the XD300U, these movie images are realistic and true."

The XD300U also boasts a super long lamp life-up to 4000 hours, lasting two or more times than most competitive models. "A long lamp life translates into low cost of ownership," added Lefebvre. "One lamp could last as long as five years or more under normal conditions, with typical levels of usage."

Set-up is quick and easy with the XD300U ColourView-images can be easily perfected with many user-friendly features including both horizontal and vertical keystone correction. The universal learning remote control unit that ships with the XD300U ColourView can be easily programmed to operate two additional video sources, such as a DVD player or VCR, allowing users to switch easily between displays and eliminating the need for expensive control systems typical with other projectors.

The XD300U ColourView is fully compatible with Mitsubishi Electric's new ProjectorView™ networking system, which connects its projectors via an external serial-to-Ethernet translator. With ProjectorView, these projectors are instantly connected to a local area network (LAN) through an assigned IP address, and can be controlled and monitored with a web browser from a node in the LAN or through the Internet. Attaining true, accurate colours is simple through the XD300U ColourView's intuitive six-axis colour adjustments and dynamic gamma mode controls. sRGB compliance is also supported as a colour preset. The XD300U ColourView also boasts Emmy-award winning video processing technology, known as Directional Correlational Deinterlacing (DCDi™), invented and patented by Faroudja. DCDi eliminates jagged edges that appear when standard interlaced video is viewed on progressive-scan displays, producing video images that look smooth and natural.

"Combining a high contrast ratio, ColourView, and Faroudja's DCDi video technology creates a projector with colour reproduction excellence, unlike any other manufacturer," said Lefebvre, "It's a perfect convergence product for business applications and the home theater experience."

The XD300U ColourView has an MSRP of $8995 inc GST, with a full two-year warranty on parts and labour, plus a 90-day warranty on the lamp. And, like all Mitsubishi XGA ColourView projectors, the XD300U ColourView comes with the Express Replacement Assistance (ERA) Program, a nationwide comprehensive service provided for units under warranty that offers next business-day replacement for down units when or where available.

For further information, please contact Julian Lefebvre at BDT Ltd, PO Box 30-772, Lower Hutt or 04 560 9100 or julian@bdt.co.nz

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